B2B CONVERSION IMPROVEMENT
Boost Marketing Efficiency With Conversion Rate Optimization
CRO Services & Solutions:
- Website Conversion Analysis
- Website Usability Assessment
- Click Path Analysis
- Heat Mapping
- CRO Planning
- Website Testing
- Conversion Tracking
- Conversion Reporting
Conversion Rate Optimization (CRO) programs involve behavior analysis and landing page testing.
By improving conversion rate, you amplify results across all online programs, improving marketing efficiency and boosting ROI.
Conversion Rate Optimization Process
We verify accurate conversion tracking.
We establish conversion baseline metrics – by audience, channel and device.
We assess your website’s paths to conversion and calls-to-action.
We develop a prioritized, high-impact Test Plan with specific conversion improvement goals.
1
CONDUCT Conversion Audit
2
CREATE a Prioritized Test Plan
3
IMPLEMENT Tests / Gain Insights
4
MEASURE/IMPROVE Results
CONVERSION INSIGHTS & CLIENT SUCCESS STORIES
Avid Demand BLOGS, CASE STUDIES and GUIDES illustrate measurable marketing and profitable results.
Demo Requests Up 127% (Due to Landing Page Improvements)
By improving Call-To-Action language and the Demo Request registration form, Avid Demand increased this BPM company’s qualified demo requests (MQLs) by 127%
110% Increase in Leads (From Improved Registration Forms)
Avid Demand implemented a series of landing page tests to improve conversion rate AND reduce cost/lead for this global enterprise resource planning (ERP) software provider. The improved experience generated a
Three Essential Best Practices To Maximize Conversions
Here are three B2B conversion best practices to transform your website’s user experience and significantly increase conversion rates.
Leads Up 63% (Based on Mobile Landing Page Improvements)
Our client provides application security solutions for global enterprises. 80% of their traffic comes from mobile devices, so Avid Demand implemented a series of tests to improve the mobile experience
Improve Conversion Results
- 3 QUICK STEPS -
What to expect when you talk with Avid Demand:
- You’ll speak with a Marketing Strategist (not a sales rep).
- We’ll discuss YOUR marketing challenges and opportunities.
- Avid will share insights, ideas and recommended next steps.
- If requested, we’ll scope/price a 90-Day Improvement Plan.