B2B PAID MEDIA
Full-Funnel, Multi-Channel, Targeted Advertising Programs
Paid Media Services & Solutions:
- Advertising Strategy
- Media Planning
- Results Forecasting
- Account & Campaign Set-up
- Campaign Audits
- Campaign Optimization
- Keyword Management
- Ad Copy Testing
- Budget Management
- Bid Optimization
- Geo-Targeting
- Device Targeting
- ABM Audience Targeting
- Landing Page Optimization
Paid Media Channels
- Paid Search
- Paid Social
- ABM
- Display
- Remarketing
- Programmatic
- Video
For over 25 years, B2B enterprises have trusted Avid Demand to manage and improve their digital advertising programs.
Clients benefit from our proven methodology and data-driven approach.
Every program includes a Dashboard that proves a profitable Return on Ad Spend (RoAS).
Advertising Across the Customer Journey
Avid Demand specializes in full-funnel ad programs for B2B companies with complex sales cycles.
Our customer lifecycle approach utilizes all forms of advertising across multiple networks.
We combine branding and market positioning programs with lead gen campaigns to reach prospects across their entire journey.
1
CONDUCT Paid Media Audit
2
DEVELOP Improvement Plan
3
LAUNCH Campaign Refinements
4
MEASURE/IMPROVE Results
PAID MEDIA INSIGHTS & CLIENT SUCCESS STORIES
Avid Demand BLOGS, CASE STUDIES and GUIDES illustrate measurable marketing and profitable results.
Doubled MQLs With Flat Ad Spend (Via Refined Sitelink Strategy)
Our client, a leading payment processing provider, needed to cost-effectively drive more MQLs. Avid Demand refined their Google Ads Sitelink Extensions to focus on “auto MQL” website actions. This optimization
Why LinkedIn’s Premium CPCs Are Worth It for B2B Marketers
LinkedIn Ads have higher CPCs because they deliver unmatched access to decision-makers and high-quality B2B leads—making them a smart investment for long-term ROI.
How to Measure the True Value of B2B Programmatic Advertising
Programmatic advertising in B2B marketing enhances brand awareness and reach by leveraging automated ad buying, precise audience targeting, & scalability.
Best Ways to Integrate LinkedIn Ads with Your CRM Platform
Looking to achieve better results with LinkedIn Ads? Discover the best practices to seamlessly integrate LinkedIn with your CRM platform for enhanced targeting, lead nurturing, and data-driven insights that boost
Improve Your Return on Ad Spend
- 3 QUICK STEPS -
What to expect when you talk with Avid Demand:
- You’ll speak with a Marketing Strategist (not a sales rep).
- We’ll discuss YOUR marketing challenges and opportunities.
- Avid will share insights, ideas and recommended next steps.
- If requested, we’ll scope/price a 90-Day Improvement Plan.