B2B PAID MEDIA SERVICES

MAXIMIZE YOUR ADVERTISING ROI

Digital advertising can be a fast and efficient way to target qualified prospects and generate cost-effective leads.

Capitalize on Avid Demand’s proven methodology to:

  • ATTRACT your target audience
  • ENGAGE prospects
  • CONVERT visitors into qualified leads

Our omni-channel advertising programs combine Pay-Per-Click (PPC) adsdisplay/banner adsremarketing, paid social, programmatic media, video ads, mobile, and more.

Since 1999, we have helped B2B companies with complex sales cycles improve their online advertising results. We work with you to understand your buyer personas and drive engagement/conversion across the entire buy cycle.

LEARN MORE ABOUT OUR DIGITAL ADVERTISING METHODOLOGY

 

PROVEN PAID MEDIA EXPERTISE

Today, digital advertising is part art and part science. It’s about the psychology of sales, the creativity of marketing, and the data analysis associated with effective campaign management.

Because of this complexity, 100% of our paid media specialists are AdWords (Advanced) Qualified Professionals and Bing Accredited Professionals. We also have accreditation in display, video, and programmatic media buying.

TALK WITH AN AVID DEMAND MEDIA EXPERT 

 

TURN CLICKS INTO CUSTOMERS

Improve Conversion

Digital ad campaigns are especially powerful when combined with landing page testing and conversion improvement efforts.  Don’t just drive traffic, increase qualified leads.

Focus on the entire buy-cycle

Our unique methodology enables you to reach your business buyers across their entire buying cycle with compelling Calls-to Action to encourage engagement at each phase.

Ensure pipeline progression

We work with clients to track and measure how leads are progressing through the sales pipeline.  Via CRM integration and real-time reporting, we manage paid media programs to accelerate pipeline progression and generate revenue.

AVID DEMAND PAID MEDIA SERVICES

  • Paid media strategy
  • Media planning
  • Results forecasting
  • Account/campaign set-up
  • Campaign audits
  • Campaign optimization
  • Keyword management
  • Ad copy testing
  • Budget management
  • Bid optimization
  • Geo-targeting
  • Device targeting
  • Results reporting
  • Custom performance dashboards
  • Landing page CRO testing

Paid Media Channels & Ad Platforms

  • Paid Search (Google Ads, Bing Ads)
  • Display (GDN and other platforms)
  • Remarketing (AdRoll, LinkedIn, Google)
  • Programmatic Media Buying (Centro)
  • Video (YouTube)
  • Social (LinkedIn, Twitter, Facebook, Pinterest)
SmartSearch Marketing is now Avid Demand