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October 2025

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This case study shows how we utilized Google Ads sitelink extensions to more than double MQLs for one B2B client, by promoting only the highest-value actions.

AI is radically changing digital advertising – reshaping how users find brands, how campaigns operate, and how visibility is measured. This Search Engine Land article covers how marketers must adapt to stay competitive.

This case study shows how we utilized Google Ads sitelink extensions to more than double MQLs for one B2B client, by promoting only the highest-value actions.

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