B2B PAID MEDIA
Full-Funnel, Multi-Channel, Targeted Advertising Programs
Paid Media Services & Solutions:
- Advertising Strategy
- Media Planning
- Results Forecasting
- Account & Campaign Set-up
- Campaign Audits
- Campaign Optimization
- Keyword Management
- Ad Copy Testing
- Budget Management
- Bid Optimization
- Geo-Targeting
- Device Targeting
- ABM Audience Targeting
- Landing Page Optimization
Paid Media Channels
- Paid Search
- Paid Social
- ABM
- Display
- Remarketing
- Programmatic
- Video
For over 25 years, B2B enterprises have trusted Avid Demand to manage and improve their digital advertising programs.
Clients benefit from our proven methodology and data-driven approach.
Every program includes a Dashboard that proves a profitable Return on Ad Spend (RoAS).
Advertising Across the Customer Journey
Avid Demand specializes in full-funnel ad programs for B2B companies with complex sales cycles.
Our customer lifecycle approach utilizes all forms of advertising across multiple networks.
We combine branding and market positioning programs with lead gen campaigns to reach prospects across their entire journey.
1
CONDUCT Paid Media Audit
2
DEVELOP Improvement Plan
3
LAUNCH Campaign Refinements
4
MEASURE/IMPROVE Results
PAID MEDIA INSIGHTS & CLIENT SUCCESS STORIES
Avid Demand BLOGS, CASE STUDIES and GUIDES illustrate measurable marketing and profitable results.
Lead Cost Reduced by 53% (By Advertising on Software Review Sites)
Avid Demand supported our client’s ABM strategy by advertising on Software Review Sites frequented by their target accounts. This approach reduced lead cost and improved lead quality (when compared to
Leverage Programmatic Ad Buying to Improve ABM Results
See how programmatic ad buying can support and enhance your ABM strategy.
Six B2B Lead Generation Strategies Proven to Boost Sales
Avid Demand shares six effective B2B lead gen strategies designed to generate qualified leads and grow your sales pipeline.
Implementing Floodlight Tracking to Improve Paid Media Programs
In this post we’ll explain this tracking method, summarize benefits, and share implementation tips for users of Search Ads 360.
Improve Your Return on Ad Spend
- 3 QUICK STEPS -
What to expect when you talk with Avid Demand:
- You’ll speak with a Marketing Strategist (not a sales rep).
- We’ll discuss YOUR marketing challenges and opportunities.
- Avid will share insights, ideas and recommended next steps.
- If requested, we’ll scope/price a 90-Day Improvement Plan.