Author: Avid Demand

Full-Funnel SEO Program Drives 14% Increase in MQLs

Our client, a globally-recognized hospitality software provider, needed to generate more Product Demo Requests. The company was getting outranked by competitors, so Avid Demand conducted a thorough SERP review, provided competitive insights, and reverse-engineered a winning SEO formula. This enabled further optimization of webpages and resulted in a 14% increase

Read More »

Leads Up 63% (Based on Mobile Landing Page Improvements)

Our client provides application security solutions for global enterprises. 80% of their traffic comes from mobile devices, so Avid Demand implemented a series of tests to improve the mobile experience and reduce friction throughout the mobile lead gen process. Our work drove a 63% increase in mobile leads.

Read More »

Effective B2B Targeting to Maximize Media Spend

Filling the top of your sales funnel with leads is easy to do in B2B digital marketing, however ensuring those leads will turn into valuable opportunities and potential revenue is a more challenging task when the leads coming in are not the most qualified. One of the ways we can

Read More »

Zip Code Targeting Boosts Google Ads Conversions by 150%

Client Case Study: Reaching Your Target Audience with Paid Search Zip-Code Targeting Overview: Our client, a regional dental provider with multiple locations had cast a broad digital net across their paid media programs in several cities. This resulted in high patient acquisition costs across their entire geographic footprint. Challenge: In

Read More »

Local Pages Increase Franchise Organic Traffic by 94%

Overview: Our client is one of the largest networks of franchise-owned food chains in Canada, with over 380 store locations coast to coast. Avid Demand manages this company’s SEO program, local business listings, and online customer reviews. Situation: When we started working with the company they did not have individual

Read More »